Doyle Research - Inspired Qualitative Since 1986

I work with Doyle because of their wisdom in the ways of research, insightful project planning, willingness to provide guidance, seamless project management, and care and personalized attention.
Lori Birtley, Product Planner, Microsoft

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Irene Potocki

Navigating the Twist and Turns of Field Management

With 25 years in the Market Research industry, Irene has honed her strong client service, planning and organization skills, as well as her attention to detail, being certain that all sides of the cube align correctly.

Prior to joining DRA, Irene directed a prominent focus group facility and recruiting operation in Chicago’s western suburbs. Her fieldwork and recruiting expertise have been key to the Doyle Research Associates field team since 2000.

Irene deals with clients and providers from initial contact, to project set-up, through facility and recruiting logistics, to the close of the project. With her friendly but professional manner, Irene is effective in working with all segments of the population both within the U.S. and abroad.

Doyle Research Associates, Inc. | 400 North Michigan Avenue, Suite 1016 | Chicago, Illinois 60611-4148 | (312) 863-7602