Meet Vivian Hernandez
Doyle Research is pleased to announce that Vivian Hernandez has joined our network of partners and will be providing Hispanic qualitative research and consulting services to our clients.
Newsletter Archives
Does your company keep an archive of existing research?
Is your archive easily searchable by project name, customer segment, brand, type of research and does it include a brief digest of key insights for each project?
Although the task is time consuming in the short run, the long-term benefits are significant:
Streettalk™ Using mobile devices to conduct “in-the-moment” research
When you want to conduct experiential research, and it’s not practical to be present, consider StreetTalk™.
Using their own mobile devices, respondents can text, email, photograph or call and leave an extended message. They can describe the situation they are in, their thoughts, feelings, and points of pain, and reactions to the products and environment as they occur.
More...
- Exploring Your Online Qualitative Options | Online Market Research
- Nine Tips for Reducing your Qualitative Research Costs
- Boardtalk™: Bulletin Board Research
- Infusing Creativity into the Qualitative Market Research Process
- Ethnographic Market Research: Watch and Learn from Real Consumer Behavior!
- Improve Your Qualitative Performance with Homework
- Getting the Most Out of Your Backroom Experience
- Questions to Ask Before Investing in Market Research with Hispanics
- Qualitative Research with Kids: It's Not Child's Play
- Minesights™ - Qualitative Meta-Analysis
- Online Market Research: Put the Power of the Internet to Work for You
